12Go Is Now Available in ChatGPT: Search and Book Transport Across Asia More Easily
Planning travel across Asia isn’t always straightforward. Many bus, ferry, and rail operators still operate offline or only locally, making it hard to compare routes or even find reliable information in one place. But even when all the options are in front of you, the hard part remains — figuring out which one actually makes sense for your trip.
12Go has launched the ChatGPT App, enabling users to search for and compare transport options across Asia directly in ChatGPT – with a layer of context on top.
Travelers can use simple prompts like “overnight bus from Bangkok to Chiang Mai” or “how to get from Vietnam to Laos” and see available routes, times, and prices in one place.
Instead of spending time researching which option to pick, travelers can now get that context directly in the conversation — with access to 12Go's full network of buses, ferries, trains, and transfers. Once they've decided, they complete the booking on the 12Go platform.
Why this matters
Transport in Asia is still highly fragmented. Thousands of small operators run routes that are difficult to discover online, especially for international travelers.
Even as AI tools become more popular for trip planning, much of this inventory has remained invisible — and even when it is visible, travelers are left on their own deciding between dozens of options.
By bringing its data into ChatGPT, 12Go helps close both gaps — making routes discoverable and helping travelers understand which one to actually book.
With the 12Go ChatGPT App, you can:
- Compare buses, ferries, trains, and mixed routes
- Discover connections that don’t show up in typical search tools
- Plan multi-step journeys across countries in Southeast Asia
- Quickly move from idea to booking
From Travel Idea to Booking in Seconds
A typical example: getting from Bangkok to Koh Tao.
This journey usually involves combining different types of transport — such as a night bus or train to southern Thailand, followed by a ferry to the island.
Traditionally, travelers need to compare schedules across multiple local operators and websites.
With the 12Go ChatGPT App, travelers can simply ask for the best way to get from Bangkok to Koh Tao and instantly see route combinations like bus + ferry or train + ferry in one place.
Now, instead of scrolling through a list of bus + ferry or train + ferry combinations and figuring out which one actually works, a traveler can ask the ChatGPT app — and get an answer that explains which combination makes sense, why, and what to watch out for.
Once they choose an option, they’re redirected to 12Go to complete the booking.
Or take the popular route between Koh Samui and Koh Phangan.
Ferries and speedboats run throughout the day from different piers on Koh Samui, including Bangrak, Maenam, and Nathon, arriving at Thong Sala Pier in Koh Phangan.
For travelers, the challenge is less about distance and more about choosing between different departure times, piers, and operators — standard ferries vs. faster speedboats, early morning vs. midday, cheaper but slower vs. pricier but direct. The 12Go ChatGPT app doesn't just list those options. It explains the trade-offs and tells you which one makes sense for your situation and why.
What You Can Ask 12Go in ChatGPT
- “Can you recommend the most affordable transportation options from Bangkok to Koh Tao?”
- “Phuket to Koh Tao Travel and Ferry Options”
- “What are the main ferry routes between Koh Samui and Koh Phangan?”
- “Can you help me compare flight times and prices for Phuket to Hanoi?” and so on.
How AI Is Changing Travel Planning
More travelers are starting their trips with AI tools rather than traditional search engines. Instead of searching, comparing, and piecing together routes manually, they expect instant, clear answers.
This move reflects a broader shift in the travel industry, where platforms are integrating directly into AI interfaces rather than relying only on traditional websites and apps.
Start Planning Your Trip in ChatGPT
You can now start planning your route directly in ChatGPT — whether it’s island-hopping in Thailand or crossing borders in Southeast Asia — and access real transport options in seconds.